Tuesday 13 October 2015

6 Tips for Effective Seo with Mobile Marketing



Increasingly consumers on smart phones and other devices for centralized information gathering and purchasing decisions. So if your SEO marketing strategies are still geared primarily for laptop or desktop user, your business is missing out on a huge opportunity for growth through mobile marketing.
 
Here you will find tips to consider for a successful mobile marketing strategy:








1. Make sure that your website design is safe, responsive and mobile-friendly. Every design element which slows down the loading speed on a mobile device or otherwise adversely affects the mobile usability of your website should be immediately thrown overboard. Thereby ensuring that navigation fast and user friendly, while eliminating unnecessary design features, such as flash, big pictures, etc. Fancy fonts
Users prefer sites equipped with a responsive design (including images, navigation, content and text-size), which adapts automatically to their mobile device.
2. Offer content, brief, concise and easy to scan. Focus on content creation, short and to the point, and to answer most likely a customer on-the-go issues. The longer someone has for the content of what you want, the less inclined to look for, they should stay on your site. Remember-people see your page on a small screen. What good is your great content, if they can not scan quickly and easily?
Speaking of user-friendly content, one of the best strategies for supporting a user's local search always keep your address and contact information in advance and clearly visible. With so many customers using their mobile devices for restaurants, theaters, shops, etc. should never be hard to find this important information.
3. You keep the same URL for both desktop and mobile websites. You do not want that user to wait for a redirection on your device to load. Also allows a single URL users share the content that you find on your site through social media. Finally, with a single location points every link to this URL, so that always productive is to Google.
4. Use keywords that work for mobile search. Customers often use when searching for information on a Smartphone different (and less) Keywords than performing a search on their laptops. Research and integrate shorter keywords as part of a mobile SEO strategy.
Another tip: Mobile users rely more on word recognition than their laptop counterparts. Align keywords, most commonly used to anticipate predictive phrases.
 
5. Consider emerging search methods. Mobile users increasingly accustomed to the use of colloquial language and voice searches, which can affect the selected keywords for SEO purposes. A Conversation Search questions often involves a whole issue instead of entering in a word or phrase, so do not assume these new search tools in your mobile marketing strategy.
6. Facilitate users to connect with social media. It's probably safe to say that the vast majority of Smartphone customers use their device to connect with social media sites. The inclusion of links to your mobile website on your own social media pages, you offer people an easy way to connect to your site, where you can examine your products or services. Anything that helps prospective customers to your website will get benefit your business 

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